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CONTENT STRATEGY / UX
Style guides / brand voice
User education / onboarding
Information architecture
Notifications / errors / ads
Product strategy
Chatbots
Personalized content
Product-generated emails
MARKETING
Blogs
Success stories / case studies
In-product marketing
Emails
Reports / white papers
EDITING
SQUIRRELS
About us
Contact us
User education
& onboarding
There's no point in providing an informative onboarding experience if no one bothers to read or watch it, so I focus first on the user's desires/expectations in this key moment of the user journey. And then find a way to meet those desires while also telling them how to get the most out of the product as simply and logically as possible.
Click through to read more about how I've tackled a few of these projects:
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